Great to see your interest.
Here’s more information about the upcoming webinars:
We have invited four experts within IP-Strategy, KPI & Metrics, Financial Models, and Brand Strategy to provide you with content, insight, and value.
Scroll down to read about each webinar. 👇

Melinda Elmborg
Accelerator Co-Lead @ Fasttrack Malmö
Melinda is a startup coach and fundraising expert who worked as an investor for the French VC firm Daphni. She loves coaching founders on how they can better pitch and present their startup. Thanks to her VC investor experience, Melinda knows exactly what is going around in an investor's head when they meet a founder. Founder of Startup Action - a community of 7000 startup founders.
16th of March Melinda will talk about which, how and where KPI & Metrics can be tracked. She is focused on software companies, but it's relevant for all startups to join.
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Kirsti Rogne
CEO & Co-founder @ Mars Brand Strategy
Expert in brand identity, storytelling, and tone of voice. Co-founder of Mars Brand Strategy
Heavy industry or luxury hotel? Either way, Kirsti conjures up a clear brand identity people can identify with, a brand language and narrative that engages people and that’s easy to execute. This can be used in your pitch deck toward potential investors, customers, or partners.
29th of March Kirsti will talk about what you as a startup should think about when building your brand, and how to build brand the power to influence.

Lene Aspen Nilsen
CFO / Controller @ GRENLAND HAVN IKS
Lene will talk about how to use your financial model strategic, towards investors. She has also developed a model to use. Date to be announced.

Petter Westnes
Head of business development @ Bryn Aarflot
Petter has worked with IP-related issues in companies for many years, including 12 years as responsible for IP in Laerdal Medical AS - an international healthcare company headquartered in Stavanger. There, he built a culture of strategic thinking around IP and ensured that the portfolio was always relevant, optimized, and strengthening for the company's competitiveness.
20th of March Petter will go into how you use IP as a strategy for growth, and securing your company.